Home Business Safaricom’s Unlimited Text Message Service Is No More

Safaricom’s Unlimited Text Message Service Is No More

I never had passion in texting, but I have grown font of the service you’d say I am a big fan. Almost every mobile operator in the country has had or still has unlimited text messaging as one of the core services they provide, most Kenyans love the service and I am one proud user at least until now. Unlimited text messaging essentially means sending unrestricted number of text messages at a fixed fee, Safaricom used to offer this service for only Kshs.10, now it’s capped at only 200 messages for the same amount and 500 for Kshs.20, you’d wonder why a sudden change of tune. I have no second thoughts that Safaricom has done a great deal in championing innovation in the sector, they’ve pioneered most of the popular services we now can’t live without, but at the same time, I’ve had a feeling we get some of these services guinea pig style you’d say, their priority is on revenue generation, and not just that but how much they get from these services.

 500 text messages is a good number especially for average users, you’d have a major event that’s super urgent and more invites to make to fully exhaust that figure. On a normal use, you’ll hardly send more text messages and frankly, sometimes I wonder whether ‘unlimited’ was just a marketing strategy. Small business owners who’ve used the unlimited text messages service are big losers here; at least for those who consider Safaricom their preferred provider. Take an example, a boutique shop with a well kept customer database; let’s say a thousand, of the a thousand customers, more than a half of them have requested a special kind of perfume that’s current not available locally, with the unlimited text messaging service, you’d easily forward short texts to all of them in case the perfume becomes available for only Kshs.20. There are however some important instances to note here, we’re assuming all of them have working Safaricom sim cards and you have a pretty good bulk messaging app or a handset that can easily achieve the same.       

Basically, it means we’ll be paying Kshs.0.04 for the first 500 text messages we sent from Safaricom to Safaricom and normal rates applied for any extra sms or to other networks. 500 is still a good number considering the service is available on a daily basis, however, I love ‘unlimited’ we’d argue on and on about the same but that’s just me. To access Safaricom’s text messaging packages, you’d need to dial *188#, it’s their USSD code where you’ll get to select from three options; 1: to get 20 sms daily at 5/-, 2: to get 200 sms daily at 10/-, 3: to get 500 sms daily at 20/- or unsubscribe if you’re already hooked to either

LEAVE A COMMENT

Please enter your comment!
Please enter your name here

Nairobi set to deploy a digital platform to manage Matatu termini to keep commuters informed

The Nairobi city is set to deploy a digital platform that will manage a terminus for commuters travelling to and from the CBD. The...

Safaricom and Jamii Telcom asked to block sites streaming Multichoice’s Premier league content

A Kenyan court has asked two major internet service providers in the country – Safaricom and Jamii Telcom to restrict access to any sites...

How to register next of kin on your MPESA account using a mobile phone

Safaricom has reported to have more than 1.7 billion shillings that no one has laid claim on due to lack of next of kin....

LG Electronics unveils its first virtual showroom in the region to showcase various products

Something we can all point to the current pandemic is just how things have changed in a few months, employers are now encouraging staff...

Safaricom is contemplating cutting MPESA transaction costs to boost business volumes

When the corona virus pandemic was declared and several measures put in place to help curb its spread as well as provide a much-needed...

50,000 Safaricom customers have so far acquired a 4G phone under Lipa Mdogo Mdogo scheme

Safaricom has announced that about 50,000 of its customers, previously without a smartphone have now acquired a 4G capable device under the Lipa Mdogo...

Google Assistant to be adopted on high-end 2020 Samsung smart TV’s without additional hardware

Samsung is set to natively support Google Assistant on its high-end smart TV’s released in the course of 2020. This comes as relief to...

Scheduling smart home actions is now possible with Google Assistant’s latest update

A feature that was revealed by Google back at CES 2020 is finally now coming to users in the latest update to Google Assistant....