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PAMBAZUKA Unveils New SMS Platform to Reach Growing Consumer Base

Pambazuka National Lottery (PNL) has today unveiled a new digital channel – SMS platform, 79649 and an online portalaimed at ensuring convenient access to the service for its growing number of consumers across the country.

Consumers will also now be able to participate on the go by selecting their lucky numbers and paying for tickets online.

Pambazuka National Lottery Managing Director Paul Kinuthia said: “We are happy to finally provide a digital channel of participation to our consumers. We have seen tremendous growth in our consumer numbers and this new additional channel is a demonstration of our commitment to ensuring they get convenient access, the best service and experience from us”.

“We thank the public for trusting us to not only entertain them each week, but also impact their lives positively”, added Mr. Kinuthia.

Pambazuka National Lottery seeks to give Kenyans from all walks of life a chance to transform their lives. The launch of the SMS and digital participation platforms will ensure even more Kenyans get gain access to these chances.

To participate in the Pambazuka National Lottery, one simply needs to send PNL to 79649 to register. Participants then SMS their six lucky numbers to 79649 or visit the company website www.pnl.co.ke to register and play. Alternatively, they can buy a ticket at a Pambazuka vendor near them.

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