Safaricom’s SKIZA 100 Days 100 Winners: Celebrating Loyalty and Winning Moments

Safaricom, Kenya’s leading telecommunications provider, has successfully concluded its SKIZA 100 Days 100 Winners promotion, celebrating the loyalty and support of customers on the SKIZA platform. The campaign, now in its second edition, aimed to spread festive cheer by rewarding participants with exciting prizes, including cash and data bundles.

Highlights of the SKIZA 100 Days 100 Winners Promotion:

  • Campaign Duration: The promotion ran from November 3, 2023, to January 31, 2024, engaging Safaricom subscribers in a series of activities to win attractive prizes.
  • Participation: Customers participated by downloading SKIZA tunes and playing trivia games through a provided link on their devices.
  • Prizes: Safaricom awarded various prizes, including data bundles and cash amounts ranging from KES 100,000 to the grand prize of KES 500,000 monthly for three months.

Recognizing and Rewarding Loyalty:

  • Grand Prize Winners:
    • Mr. Paul Elija, a farmer from Lunga Lunga, Mombasa, won KES 500,000.
    • Mr. David Otieno from Kibera, a clothing business owner, also secured KES 500,000.
    • Ms. Benice Wangari Ndirangu, an office administrator from Nairobi, emerged as the third KES 500,000 winner.
  • KES 100,000 Cash Prize Winners:
    • Mr. Wilfred Maina Irungu, a second-hand clothes business owner in Lamu.
    • Mr. David Ochieng, a government officer based in Gilgil.
    • Ms. Ida Mudada, a market vendor from Western Kenya dealing in small-scale sale of farm produce.
    • Mr. Stephen Karanja, a Nairobi-based civil servant.
    • Mr. James Muigai, working in construction and based in Nairobi.

Impactful Use of Winnings:

  • Positive Stories: Winners like Mr. Paul Elija plan to use their winnings for farm equipment and fertilizers, benefiting the local agricultural sector.
  • Business Expansion: Mr. David Otieno aims to increase his clothing business stock and settle outstanding bills, showcasing the potential impact on local entrepreneurship.
  • Community Projects: Ms. Benice Wangari Ndirangu plans to boost her chicken-rearing project in the village, contributing to community development.

Safaricom’s Commitment to Customer Appreciation:

Peter Ndegwa, CEO of Safaricom PLC, emphasized that the SKIZA Promotion is a token of appreciation for subscribers actively engaged with the SKIZA service. It aligns with Safaricom’s purpose of transforming lives by rewarding customers for their loyalty while providing opportunities to enjoy exclusive content from favorite artists.

SKIZA’s Evolution and Growth:

Launched in 2009, SKIZA has evolved into a preferred mobile entertainment service for over nine million Kenyans. It connects content creators with their fans through customized ringback tones, creating a unique and engaging mobile entertainment experience.

As Safaricom continues to celebrate and reward its customers, the SKIZA 100 Days 100 Winners promotion reflects the company’s commitment to innovation, customer satisfaction, and community empowerment.


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